Corporate Blogging Survey 2005

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August 18, 2005

Evelyn Rodriguez on the Marketplace

Evelyn Rodriquez, chatting about pike place market, used a metaphor for the market to describe what a blog can do for a company. I always loved markets, I used to attend college in Leicester in the United Kingdom, and Leicester is a small market town in the east midlands. I remember the calls of stallholders shouting out their wares and prices, “fifty pence a pound for tomatoes!� Evelyn’s description of the blogosphere as a marketplace is right, when I think back to that market, I had the opportunity to compare prices, and quality from amongst a number of market gardeners. This describes the current blogosphere, customers more than ever before have the ability to compare company’s products and services on the marketplace with their fellow customers.

Posted by johncass at August 18, 2005 12:27 PM

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