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February 23, 2006

Blogging Event At The Yankee IABC Chapter

I just got back from the panel discussion on blogging and the consumer generated media world at the IABC Yankee chapter here locally in Weston. The event was held at the Henderson House. Owned by Northeastern University, the house I think dates back to the early twentieth century, the house is located in the woods in Weston. Probably a great place for a retreat.

The IABC had about 30-40 people at the event. Dan York did a superb job, from compiling a list of questions for the panelists, giving the initial introduction to blogging, and lastly moderating the panel. Dan York also recorded the event for the Podcast: For Immediate Release.

Pat Fennessey from Cymfony, a consumer generated media metrics company, gave a through analysis of how to listen to the world of consumer generated media. Pat also talked about how to tell which blogs are important in the blogosphere.

Todd VanHoosear from Topaz Partners, a PR agency in Malden, talked about how to get your message into blogs.

I filled in with some points on getting your message out there and also search engine optimization issues.

What I thought was interesting were the questions from the audience. We had a lot of basic questions. From what is an RSS feed, to what is a post. I hope to answer some of these questions in subsequent posts.

Posted by johncass at February 23, 2006 1:46 PM

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I attended this event and found it useful and well presented. The moderator and panelists were very professional.

The one thing I wished they had thought of was to give out a glossary of terms so that we didn't have to spend time going over definitions of technical information.

Keep up the good work John Cass.

Posted by: Bill Schwartz at February 23, 2006 9:25 PM

Bill, I am glad you found the meeting useful. The glossary of terms is a great idea.

Posted by: John Cass at February 23, 2006 11:03 PM

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