What content coverage do business audiences want from traditional media today

It's the digital sandbox event in New York tomorrow. I am on the "Voices of the New Media," panel. Several journalists are also on the panel. One question I'd like to ask is, "What content coverage do business audiences want from traditional media today?" I think I have some ideas about the answer, but I wondered what you the reader thought? Or if you have any questions for the panel, I will ask the question and blog the answer. Here are the panelists:

Kathy Taylor, Contributing Editor, Ad Week Magazines

Kathy writes on a multi-author blog for Ad Week called AdFreak. She gives overviews and thoughts about current ads and has been blogging since November 2004.

David Ewalt, Technology Writer, Forbes.com

David writes the digital download blog on Forbes.com. Content is eclectic, generally covering tech issues. I think David just started blogging in 2006, at least I could not find the archives link.

John Cass, Director of Blogging Strategies, Backbone Media (your author)

Geoff Smith, Managing Dir. of Online Product Development, PRISM Business Media

Posted by johncass at March 15, 2006 12:34 PM