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April 25, 2006

A Fly On The Wallpaper

My spouse and I agree on many things but one of them is not wallpaper, she prefers painted walls, while I like really interesting patterns on my wallpaper. I am also a bit of a history buff so if you provided more details about the history of wallpaper as a retail outlet I think I'd be more inclined to make a purchase, just as long as I like the wallpaper.

Which leads me to my question, would you read a blog about wallpaper? That's really the question Melissa on the Northeastern Advanced Communications blog asks as a result of chatting with Adfreaks writer Cathy Taylor about her blog on advertising. Cathy was making the point that the broader the spectrum of issues covered on a blog, the more likely it will gain an audience.

Melissa asked, "Do you think a more niche-based blog, such as one about wallpaper, could ever rise to the level of popularity of a blog about a more universally popular topic? If a signifier of success is the number of visitors, are niche blogs doomed to be less active?"

I think if a blogger writes about home improvement issues in general their blog will be tremendously successful. Wallpaper might be a little narrow a topic, but take this tech blog that talks about Wallpaper with the post "Why Wallpaper is Evil", with a blog, you can go off topic every once in a while.

Personally, I would read a blog about wallpaper, especially if the blog explored the creative and the manufacturing process for wallpaper.

Posted by johncass at April 25, 2006 4:56 PM

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