Corporate Blogging Survey 2005
 
BACKBONE CORPORATE BLOGGING SURVEY 2005
 
 

« Starting To Blog | Main | SCOUT Launches The Big Time Career Blog for Spherion »

July 21, 2006

Taking A Leave Of Absence From Blogsurvey To Write A Book About Corporate Blogging

I am happy to announce that I will be working on a book about corporate blogging over the next few months. Butterworth - Heineman Business Books or Elsevier and I just signed a contract to write a book about business blogs called "strategies and tools for corporate blogging."

My thanks to Jane Macdonald, the acquisitions editor for Butterworth-Heinemann for all of the work she put into creating the relationship and getting us to this point.

As part of the effort to finish the book I am taking a leave of absence from my role as Director of Blogging Strategies at Backbone Media, Inc. in Waltham. I will not be updating the blogsurvey blog for a while, but you will still find me writing the occasional post on my personal blog PR Communications.


Posted by johncass at July 21, 2006 11:41 AM

Trackback Pings

TrackBack URL for this entry:
http://tmpmt.backbonemedia.com/mt2/mt-tb.cgi/725

Comments

Wow, yet another corporate blogging book. I wish you well, John.

Posted by: Chris at August 28, 2006 2:13 PM

Thanks Chris, though this book will be less about what is a blog, and more about how to do effective blogging. I think the basics have been covered I hope this book will take us to the next stage.

Posted by: John Cass at August 28, 2006 11:54 PM

Congrats John!

If you want advice, ask me and do the opposite :)
Seriously, I hope and expect it'll be a great experience for you!

Posted by: Ted Demopoulos at September 4, 2006 9:33 AM

Thanks Ted, its already been a great experience.

Posted by: John Cass at September 4, 2006 11:01 AM

Sounds like an interesting venture you are taking on. Good luck. Let us know if we can help you.
Scott
www.quickbooksgroup.com

Posted by: Scott Wilder at September 26, 2006 1:13 PM

Post a comment




Remember Me?

(you may use HTML tags for style)



Type the characters you see in the picture above.

Subscribe to This Entry
Subscribe to This Category
Subscribe to This Blog

About Us
Recent Entries
Search
Categories
Archives
 




Subscribe in NewsGator Online

Powered by
Movable Type 3.33