"Customer Insights" archive
Wednesday 10 May
- Consumer Generated Media Sends Traffic To Google (17:55) - Bill Tancer from Hitwise has a very interesting post about the volume of traffic sent to Google from MySpace.com social communities, "MySpace Tops In sending Google traffic." 8.2% of all inbound web traffic to Google is from MySpace.com, and that's... | 0 Trackbacks | 0 Comments
Tuesday 14 March
- Rupert Murdoch Speech On Blogging & Media (11:56) - John Cass notes Rupert Murdoch gave an interesting speech about blogs and consumer generated media | 0 Trackbacks | 0 Comments
Monday 23 January
- Mining The Blogosphere (12:05) - Chris Hoyt of Hoyt and company recently wrote a great article on the mining of the blogosphere by blog metrics companies, Intelliseek, BuzzMetrics and Umbra. Intelliseek and BuzzMetrics recently merged. I found Chris’s article to be very well written because... | 0 Trackbacks | 0 Comments
Monday 9 January
- The New Realm of Digital Influencers – Navigating the Blogosphere (18:05) - I am on a panel discussion on February 23rd 2006 for the Yankee chapter of the IABC, The New Realm of Digital Influencers — Navigating the Blogosphere. Blogs are certainly a hot topic around the water fountain, or more likely,... | 0 Trackbacks | 4 Comments
Wednesday 19 October
- Buzz Marketing is Evil? (16:04) - http://whatsnextonline.com/cgi-bin/mt3/mt-tb.cgi/4225 B.L. are you saying that all forms of buzz marketing is evil?... | 0 Trackbacks | 0 Comments
Monday 17 October
- Consumer Generated Media Strategy (18:22) - Al Ries and Laura Ries in their book “The fall of advertising and the rise of PR,� wrote: “There are many disadvantages to PR. You can’t control the content you can’t control the timing, and you can’t control the visual... | 0 Trackbacks | 0 Comments
Thursday 13 October
- Using Consumer Generated Media For Market Research (15:28) - Jeffrey Feldman suggests that its important to pay attention to consumer generated media because in part that content may be what is appearing at the top of a search engine for a particular keyword your customers are searching for on... | 0 Trackbacks | 0 Comments
Wednesday 28 September
- Comparing the value of customer insights from blog generated data and panel samples (15:43) - It’s been an exciting week for me; I’ve been attending the 26th annual Marketing Research Conference in Boston, representing the Boston Chapter of the American Marketing association in my role as President of the Boston AMA.... | 0 Trackbacks | 1 Comments
