Corporate Blogging Survey 2005 – Click to return to main blogging survey results page.
 
ANALYSIS & COMMENTARY OF THE SURVEY RESULTS <<Back Next>>
 
 

QUESTION 20 - IF YOU HAVE EVER RECEIVED ANY NEGATIVE PR?

Out of 67 responses, the majority of respondents 82% had not received any negative PR.


The following quotes from the responses to this open question summarize the majority of the responses.

"Comments were taken out of contact on another employees blog. However, those comments were clarified in a further post and everything was okay."

"Negative PR can come from the misunderstanding of a statement potentially by lack of background information. It's quite easy to address ... not that easy to have the correction published."

"A blogger was claiming something about us that wasn't true. The blog let us respond quickly and thoroughly."

"Our blogosphere program has generated negative PR, so it's very important to us to use our blog responsibly - so we never do what those who accuse us expect us to do. Promote our solution ad nauseum in our own blog."


Executive Summary
Survey & Case Studies Overview
Crossing the Corporate Blogging Cultural Divide
Analysis & Commentary of the Survey Results
Blog Case Studies
Lesson Learned - How to Build a Successful Blog
Author Bios
About Backbone Media Inc.